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Bike Lust: Harleys, Women, and American Society by Barbara Joans: Review

Lawrence F. Van Horn

The annual motorcyclists’ run to Sturgis, South Dakota, prompted my interest in this book. The gathering is mentioned 9 times, mostly in the context of people who have been there and refer to it in their interviews with the author. Barbara Joans, unfortunately, has not been to Sturgis, so we have no ethnographic description of this rally. However, she describes what appears to be a similar run – the Redwood Run, near Garberville, California, of which she and her husband are veterans.

High Plains Applied Anthropologist No. 2, Vol. 23, Fall, 2003 p 213

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